Sara Khudairy
MyDubai Experience

DTCM MyDubai Experience

MyDubai Experience

MyDubai Experience

Dubai is one of the world’s fastest growing cities and is renowned for being a global hub of tourism and commerce. Its location is ideal for trade & travel as it connects both the Eastern and Western markets.

From render (top left) to reality (top right)

From render (top left) to reality (top right)

Our brief was to develop a brand-new state-of-the-art visitor attraction called the “MyDubai Experience’’ located in Terminal 3 of Dubai International.

Our solution was to create a 6 metre high interactive, built on a series of five 360-degree LED tiles that a plethora of curated photographic, video and social media content.

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Visitors have access to five 55-inch OLED screens which are paired with 22-inch interactive touch screens. These providing user generated immersive video content on both screens in front of them.

Visitors have access to five 55-inch OLED screens which are paired with 22-inch interactive touch screens. These providing user generated immersive video content on both screens in front of them.

The “MyDubai Experience” connects with transit visitors via eight languages and encourages them to discover the city’s unique attractions, landmarks and activities.

The “MyDubai Experience” connects with transit visitors via eight languages and encourages them to discover the city’s unique attractions, landmarks and activities.

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Based on a visitor’s length of stay, interests, and status, be it: families, couples or solo travelers, the “MyDubai Experience” unit assembles comprehensive bespoke travel itineraries without them having to step foot outside the terminal - yet.

Based on a visitor’s length of stay, interests, and status, be it: families, couples or solo travelers, the “MyDubai Experience” unit assembles comprehensive bespoke travel itineraries without them having to step foot outside the terminal - yet.

"MyDubai Experience" in the news

"MyDubai Experience" in the news

Gulf News Business / Trade Arabia / Emirates 24/7 / Emirates News Agency